About Me.
Big Ideas, Small Details, Always in Style.
I'm a firm believer that great design isn't just beautiful—it’s intentional.
I’m Brittany Romero, a graphic design leader with deep roots in branding, marketing communications, and campaign strategy. Over the last 8+ years, I've built a career on blending creativity with results—whether that's growing brand visibility, boosting engagement, or driving revenue.
I'm passionate about:
🎯 Building brands people connect with
🎨 Crafting work that’s as smart as it is stunning
🤝 Collaborating with clients and teams to bring big visions to life
When I’m not designing, you can find me camping with my family, oil painting, or chasing my kid around the backyard.
Fun Facts:
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Judge for the 2025 IMCA Awards (insurance marketing's finest!)
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Helped launch a new SaaS platform with full branding and identity development
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Big fan of clean typography, bold color palettes, and a clever concept
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Always learning, always creating
Experience
May 2022 - PRESENT
Intrepid Direct Insurance, Overland Park, KS - Senior Graphic Designer
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Lead brand strategy efforts, maintaining consistency across all creative outputs and ensuring alignment with organizational goals.
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Directed the brand re-alignment and new website launch, including a brand audit, vision, and mission refinement, messaging overhaul, and visual identity development.
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Create and manage digital marketing campaigns, including content creation, social media management, email marketing, and SEO optimization.
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Implement comprehensive marketing strategies to promote services and enhance brand visibility.
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Collaborate with marketing, sales, and claims teams to produce high-quality marketing materials, including presentations, brochures, direct mailers, advertisements, and sales sheets.
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Led the execution of 199 email campaigns, 106 association/partner campaigns, 87 direct mail campaigns, and 35 tradeshow events in 2024.
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Aided with paid search advertising, resulting in 341 website leads, 55 sales-qualified leads, and 12 bound policies.
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Oversaw social media strategy, generating 112 organic and paid social media initiatives.
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Conduct market research to identify trends, customer needs, and competitive landscape to inform marketing initiatives.
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Help manage the website, ensuring it is up-to-date with relevant content and optimized for user experience.
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Manage, plan, and execute conferences and trade show packages and attendance.
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Support the execution of association events, and webinars to foster relationships and generate leads.
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Monitor and analyze marketing performance metrics, providing insights and recommendations for continuous improvement.
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Build and maintain relationships with external vendors and partners.
MAY 2015 - PRESENT
BR Creations, Kansas City, MO - Freelance Graphic Designer, Photographer, & Painter
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Designed comprehensive branding packages, including logos, typography, and color schemes.
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Developed and executed digital marketing materials, including brochures, flyers, posters, and social media content.
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Collaborated directly with clients to bring their creative visions to life, ensuring alignment with brand strategies.
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Managed project timelines and deliverables, ensuring timely and high-quality outputs.
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Captured and retouched professional photographs for events, portraits, and products, supporting marketing initiatives.
JUNE 2019 - 2022
LTi Technology Solutions, Omaha, NE - Graphic Design Specialist II
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Developed B2B marketing materials, including whitepapers, flyers, brochures, and presentations to promote products and services.
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Created and managed digital assets for website visuals, email templates, and social media platforms.
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Conducted market research to inform design and marketing strategies.
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Collaborated with cross-functional teams and external vendors to ensure cohesive branding and high-quality production.
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Provided mentorship to junior designers and contributed to marketing strategy meetings.
DECEMBER 2018 - 2019
Vyral Marketing, Omaha, NE - Graphic Designer/Video Editor
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I was responsible for designing and editing two to three videos a month for all 50 clients, which resulted in editing and designing 10-15 videos a week that clients would send in. Our main clients were real estate agents, gym owners, and business owners.
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Created and edited marketing videos, aligning content with brand guidelines.
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Enhanced visual storytelling through graphics, effects, and sound design.
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Managed multiple client projects, ensuring timely and high-quality deliverables.
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Completed creative deliverables within the established deadline.
Skills & Expertise
Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Adobe Express), Canva, Visme, Microsoft Office Suite, Visual Storytelling, Accessibility Design, Content Creation, Photography, Videography, Motion Graphics, Illustration, Typography, Layout, Design, Color Theory, Branding Strategy, Marketing Strategy, Print Design, Digital Marketing, Email Marketing, Web Management, Tradeshow/Conference Management, Email Marketing, Social Media Management, SEO Optimization, Market Research, Project Management, Event Planning, Client Communication, Team Collaboration, Leadership, HTML/CSS Basics, UI/UX Principles
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Social Media - HubSpot Certified
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Visme Certified
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Figma Certified
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IMCA Member & Judge
