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—  ABOUT

The person
behind the
work.

Big ideas, small details,
always on purpose.

​

Senior Graphic Designer and Brand Strategist with 10+ years of experience turning business ambition into work that's as smart as it is beautiful. Based in the Midwest. Operating everywhere.

—  WHO I AM

I'm a firm believer that great design isn't just beautiful —
it's intentional.

​

I'm Brittany Romero, a creative guru with deep roots in branding, marketing communications, and all-things strategy. Over the last 10+ years, I've built a career on blending creativity with results — growing brand visibility, boosting engagement, and driving revenue through the power of purposeful design.

​

My work spans the full creative spectrum: from defining a brand's strategic north star to directing the visual systems, campaigns, and teams that bring it to life at scale. I thrive at the intersection of big-picture strategy meets hands-on creative work.

When I’m not directing creative work, I’m usually outside with my family, getting lost in an oil paintings, or chasing my kids around the backyard. Those are the moments that keep me curious, grounded, and inspired — and honestly, a lot of my best ideas seem to show up when I’m not looking for them.

A career built on
creative leadership.

2025 metrics: 

114,300 Direct Mailers Designed & Sent

​

82,000 Emails Designed & Sent​

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42 Tradeshow Events Planned & Executed

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548 Leads

218 Submissions

80 Issued

= $2.6M  in Premium

— EXPERIENCE

MAY 2022 - PRESENT
Intrepid Direct Insurance
Overland Park, KS

Intrepid Direct Insurance | a Berkley Company

SENIOR GRAPHIC DESIGNER, EVENTS MANAGER, AND BRAND STRATAGIST

​

  • Led brand re-alignment and website launch — audit, vision & mission refinement, messaging overhaul, and full visual identity development

  • Directed 199 email campaigns, 106 association/partner campaigns, 87 direct mail campaigns, and 42 tradeshow events in 2025

  • Supported paid search strategy generating 340 website leads, 55 sales-qualified leads, and 12 bound policies

  • Oversaw social media strategy across 112 organic and paid initiatives

  • Managed cross-functional collaboration with marketing, sales, and claims teams on all brand and marketing materials across four core verticals, supporting well-known franchise brands nationwide.

  • Conducted ongoing market research to inform brand positioning and campaign strategy

  • Led end-to-end video strategy and creative direction

  • Managed hotel and restaurant association partnerships, including Domino’s, Wendy’s, and IHG Hotels.

  • Combined efforts to achieve $2.6M in written premium through Marketing with a lean three-person team

Brand Strategy
Rebranding
Campaign Direction
Tradeshows

MAY 2015 - PRESENT
BR Creations

Kansas City, MO

BR Creations

FOUNDER — FRELANCE CREATIVE DIRECTOR, PHOTOGRAPHER, & DESIGNER

​

  • Designed comprehensive branding packages including logos, typography systems, and full color schemes for 48 clients across industries

  • Developed and executed digital marketing materials — brochures, social content, event collateral

  • Managed client relationships, project timelines, and deliverables end-to-end

  • Captured and retouched professional photography for events, portraits, and product campaigns

Brand Strategy
Photography
Creative Direction
Brand Designer

JUNE 2019 - 2022

LTi Technology Solutions

Omaha, NE | Kansas City, MO

LTi Technology Solutions

GRAPHIC DESIGN SPECIALIST II

​

  • Developed B2B marketing materials — whitepapers, brochures, presentations, and digital assets for product and service promotion

  • Managed digital assets across web, email, and social platforms with consistent brand standards

  • Provided mentorship to junior designers and contributed strategy input to marketing meetings

  • Collaborated with cross-functional teams and external vendors on cohesive, high-quality production

Brand Strategy
Photography
B2B Marketing
Leadership

DEC 2018 - 2019

Vyral Marketing

Omaha, NE

Vyral Marketing

GRAPHIC DESIGNER & VIDEO EDITOR

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  • Designed and edited 10–15 client videos per week across a 50-client portfolio (real estate, fitness, small business)

  • Enhanced visual storytelling through custom graphics, motion effects, and sound design aligned to brand guidelines

  • Managed multiple concurrent client projects against tight deadlines with consistent quality

Video Editing
Motion Graphics
Multi-client

— SKILLS & EXPERTISE

CREATIVE TOOLS

  • Photoshop

  • Illustrator

  • InDesign

  • After Effects

  • Premiere Pro

  • Adobe Express

  • Figma

  • Canva

  • Visme

  • HeyGen

LEADERSHIP

  • Creative Direction

  • Project Management

  • Team Collaboration

  • Client Communication

  • Vendor Management

  • Mentorship

CREATIVE DISCIPLINES

  • Brand Strategy

  • Art Direction

  • Visual Storytelling

  • Typography

  • Color Theory

  • Layout & Composition

  • Photography

  • Motion Graphics

  • Illustration

  • Accessibility Design

CERTIFICATIONS & MEMBERSHIPS

  • HubSpot Certified — Social Media

  • Visme Certified

  • Figma Certified

  • IMCA Member & 2025 Judge

  • Published Author

STRATEGY & MARKETING

  • Marketing Strategy

  • Campaign Development

  • Email Marketing

  • Social Media

  • SEO Optimization

  • Market Research

  • Web Management

  • Event Planning

  • UI/UX Principles

  • HTML/CSS Basics

Microsoft & Apple Products

  • Microsoft Office Suite

  • Adobe Creative Cloud

© 2026 by Brittany Romero

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